Lindsay Branton and Brennon Lundy are partners, both at home and in their business TrainMeFit fitness centre in Brampton. The couple are graduates of the Fitness and Health Promotion program at Humber Institute of Technology & Advanced Learning, who started their own unique fitness centre while still in school.
“We participated in the New Venture Seed Fund, a grant program and we submitted a business proposal and were awarded $9,000 which we used for the business,” says Lindsay. “We then applied to participate in HumberLaunch for Entrepreneurs with CBC’s The National, for a chance to compete for a portion of $40,000. The HumberLaunch team worked with entrepreneurs to provide networking opportunities, mentorship and assistance with marketing and promotions. We created a video and worked and pitched our ideas to various people, Dragon’s Den pitch-style. From there we made it into the top ten and we were featured on The National on CBC TV, as new grads that chose entrepreneurship as a career path. We didn’t win the Launch, but we did receive $1,000 from HumberLaunch.”
Brad Corcoran, Professor/Program Coordinator of Fitness and Health Promotion adds; “The HumberLaunch initiative provides students who have an entrepreneurial spirit and idea to access important resources that can aid in their success. The opportunity is not only to seek funding, but this also provides our students with a unique opportunity to network and collaborate with industry experts and professionals. HumberLaunch provides a number of students each with the framework to see their dreams become reality!”
Brennon and Lindsay first met while attending a weekend CANFIT certification training course to become personal trainers. “We started dating after that and realized we wanted to learn so much more about physical fitness and how the body works,” says Brennon. “We liked that Humber offers internship courses and provides you with a well rounded education to be able to go out and start a career or start your own company.”
Lindsay and Brennon wanted to create a fitness centre with a difference. This wouldn’t be a typical gym with rows and rows of treadmills lined up in front of another row of televisions screens. “We wanted to create a gym which offers small group training boot camp training or individual training, for people for whom fitness was not a part of their daily life,” says Brennon. “We didn’t want machines and typical equipment, but wanted to create motivating group sessions using things like kettle bells to make workouts fun. The couple took over TrainMeFit from a fellow student who was graduating and becoming a fulltime chiropractor. TrainMeFit works with various partners in health-related fields including Abbott Chiropractic & Health Care and Elmm Spa in Brampton. Lindsay works at Abbott Chiropractic & Health Care a few days a week, helping clients with exercise programs. “About 30 percent of our business comes from referrals. We are small business owners who are helping each other. On Saturday September 26, 2015, Dr. Abbott and I are putting on a Health Fair at the Brampton Fairgrounds to showcase businesses in this area that can help Bramptonians live healthier lives.”
Asked how they came up with the TrainMeFit concept, Lindsay answers: “Our families are that way, whereby fitness is just not a part of their daily lives, so we came up with the idea of creating a gym where people of all shapes and sizes would feel comfortable working out. The “Fit” in the name means that it is not about losing weight, it is about being fit and increasing your aerobic health and your strength. We want to help people live as long as possible and to be able to find it easier to do their daily tasks."
Brennon adds; “We try to stay away from the scale and use health markers like centimetres lost or getting stronger. Things like taking the stairs and not being out of breath, or being able to do push ups. It’s not just about weight loss. Losing 80 pounds may not be realistic for some people, but getting stronger is achievable."
“Our mission is to partner with health care practitioners in order to provide our clients with supportive, educational and a host of services,” says Lindsay. “We don’t just train people; we coach clients to take a proactive approach to health, rather than a reactionary one.”